Shape how the agent thinks and talks, its role, its voice, and the business details it speaks from.
Behavior is where you set the agent's personality. Knowledge decides what it knows; Behavior decides how it uses that knowledge and how it sounds. Open Behavior from the top navigation.
At the top of the page a plain-English summary sentence describes the current setup, with the key choices highlighted, so you can read the agent's personality at a glance. A health pill tells you how complete the setup is, from Not set up through to Tuned.
Identity
This is who the agent is.
- Name is shown here but you edit it in Experience. The name lives in one place so it never gets out of sync.
- Role sets the job: Support, Sales, Lead qualification, Product, or Custom. The role shapes how the agent frames answers. A support agent explains and reassures; a sales agent nudges toward a next step.
- Voice sets the tone: Friendly, Professional, Concise, Detailed, or Fun. Pick the one that matches how your brand talks.
- Description is a short blurb about your business. It gives the agent context for its opening line and how it introduces itself.
Business contact details
Give the agent your real contact details so it can share them when a visitor asks:
- Phone
- Website URL
- Meeting or booking link
The agent uses these when someone wants to reach a human or book time, so keep them current.
What lives elsewhere
Four things you might expect here live on their own pages:
- Hard rules and custom instructions are in Instructions and rules.
- Topic boundaries are in Topic boundaries.
- Language moved to agent settings.
- Resolution feedback moved to Capabilities — it puts something on screen for the visitor, so it belongs with the other capabilities rather than with the agent's personality.